Introduction

Managing thousands of redirects efficiently is critical for enterprise e-commerce. Platform migrations, URL restructuring, and product lifecycle changes all demand redirect management that scales without impacting performance. Enterprise Commerce achieves this through innovative bloom filter technology.

The E-commerce Challenge

Platform migrations can result in 50% traffic loss if poorly executed. Thousands of product URLs must redirect seamlessly to preserve years of SEO investment.

Product lifecycle creates ongoing redirect needs. Discontinued products, seasonal collections, and naming changes all require permanent URL management.

URL evolution happens as catalogs grow. Simple structures like /products/widget evolve into /category/subcategory/widget, affecting thousands of URLs simultaneously.

Bloom Filter Solution

The implementation uses ScalableBloomFilter technology for constant-time redirect lookups regardless of dataset size.

Key advantages:

• Memory efficient: 50,000 redirects use minimal memory
• Constant performance: Sub-millisecond checks whether managing 1,000 or 100,000 redirects
• Edge-ready: Deploys anywhere without infrastructure changes

Two-Tier Architecture

The system balances performance with accuracy through smart design:

1. Bloom filter check (< 1ms) eliminates 95%+ of requests instantly
2. API lookup (5-10ms) retrieves actual redirect only when needed

Real-World Performance

Traditional approaches show linear degradation - database lookups might start at 5ms but climb to 50ms+ under load. The bloom filter approach maintains consistency:

• Bloom filter check: < 1ms
• API call (only for matches): 5-10ms
• Overall request impact: Negligible for 95%+ of traffic